Smooth & Conceal Liquid Foundation

Smooth & Conceal Liquid FoundationPure Anada's well loved, full coverage liquid foundation now includes an eco approved, biodegradable silicone alternative! Pure Anadas brand philosophy is to avoid silicones in favor of nourishing, botanical oils, butters and waxes. Traditional cosmetics use none of these beneficial natural ingredients, but instead opt for a silicone base which is essentially like spreading a layer of plastic on your skin! With this new technology, we can now tap into

Pure Anada's well-loved, full coverage liquid foundation now includes an eco-approved, biodegradable silicone alternative!  Pure Anada’s brand philosophy is to avoid silicones in favor of nourishing, botanical oils, butters and waxes.  

Traditional cosmetics use none of these beneficial natural ingredients, but instead opt for a silicone base which is essentially like spreading a layer of plastic on your skin!  With this new technology, we can now tap into the luxurious feel and enhanced spreadability of silicone,  without the negative impact on your skin or the environment. 

Description: Smooth and conceal fine lines and imperfections with this moisturizing, full coverage liquid foundation.  A non-greasy formula with the nourishing benefits of Moroccan Argan, Virgin Organic Coconut and Sea Buckthorn. 

How to apply: Apply to clean, moisturized skin with a Flat Top Blending Brush, or Beauty Blender.  For less coverage, you may mix the foundation with your favourite moisturizer. 

Colour Descriptions:

Bisque - Very fair with neutral undertones.

Buff - Light with neutral undertones.

Rose - Very fair with cool undertones.

Tan - Medium with neutral undertones. 

Wheat - Medium with warm undertones.

Chocolate - Deep with cool undertones.