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Description
Rethinking the Sales Force: Redefining Selling to Create and Capture Customer ValueIn today's markets, success no longer depends on communicating the value of products or services. It rests on the crucial ability to create value for customers. Sales forces need to retool current strategies by recognizing the customer's dominant power in today's economy and what that means for those who sell. Capitalizing on research into the practices of cutting edge companies, the authors show how the successful sales force breaks away from
In today's markets, success no longer depends on communicating the value of products or services. It rests on the crucial ability to create value for customers. Sales forces need to retool current strategies by recognizing the customer's dominant power in today's economy and what that means for those who sell. Capitalizing on research into the practices of cutting edge companies, the authors show how the successful sales force breaks away from traditional thinking and transforms themselves into complex business processes with multiple sales approaches and selling mdoels that meet the demands of today's sophisticated customers.Binding Type: Hardcover
Publisher: McGraw-Hill Education
Published: 02/05/1999
ISBN: 9780071342537
Pages: 308
Weight: 1.41lbs
Size: 9.34h x 6.24w x 1.19d
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4.0 ★★★★★
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Product Reviews
★★★★★ 5
Looked beautiful
The merchandise was what I needed. The delivery was not accurate however. The order was dropped off 3 apartment doors away from where I live. I had to guess where it was after the emailed delivery notice.
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Reviewed in the United States on November 16, 2024
★★★★★ 5
It works
Manageable to dress in, and pre-tied relieves the burden to tie it on manually every time.
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Reviewed in the United States on September 8, 2024
★★★★★ 1
Sorry I purchased this!
Certainly NOT an adult size!
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Reviewed in the United States on August 6, 2025
★★★★★ 5
Very happy with purchase. Great value, looks and quality.
These shirts are incredible value for the money. The fabric is of fantastic quality, a nice thickness, not see-through (appropriate for work/office attire), stretchy, breathable and wrinkle-free. And it isn’t flimsy like you’d expect in dress shirts in this price range. The colors are just like the images - accurate. The Shirts feels and looks far more expensive than the listed prices here. I like these so much that I ended up buying 8 of these in different colors. Definitely recommend these !
Note on Sizing: I had first ordered the AI-recommended L size, and although I was able to wear it, it was hugging my body, and figured that it would fit me well IF I was in perfect shape. If you have a few extra Lbs like I do, or if you like a little bit of room in your clothing, I’d recommend a size higher. So I ended up returning the L and ordered the XL. So if you’re slightly out of shape, go with one size higher. If you’re in good shape - these run true to size.
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Reviewed in the United States on April 7, 2025
★★★★★ 5
Go Ahead and Get It!
Perfect shirt for a date night or special occasion. Wore to my brother in laws wedding! True to the color of burgundy! Very comfortable to wear and true to size.
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Reviewed in the United States on March 5, 2026